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Much of the cosmetics industry, and particularly all of the major players, have adopted the TA.XTPlus family of Texture Analysers for quantifying the characteristics of their products. The TA.XTPlus Texture Analyser can quantify the
- Hardness: lipstick, lip balm, wax, false nails, soaps, creams, eye shadows
- Break Strength: lipstick, eye liner, lip liner
- Combability & Bend Strength of hair before and after conditioning and treatments
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- Compaction Strength of eye shadow, face powders
- Container lid opening force
- Actuation force of pumps/sprays
- Consistency: moisturising cream, paste
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- Friction: cosmetic applications, exfoliators
- Spreadability: creams, face mask formulae
- Stickiness & curing of nail lacquers
- Tube Extrusion energy & behaviors
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Texture traditionally has been assessed, or analyzed, through human sensory analysis: smell, sight, taste, sound and touch. But these methods are subject to wide variability, even when using trained assessors. The use of instruments to measure texture defines and improves controlled conditions and enhances test accuracy, quantification and repeatability.
Cosmetics and Toiletries Magazine in September 2006 (page 69) recently featured and article by Janus Jachowicz and Jo Smewing on "Using Texture Analysis to Substatiate Hair Care Claims". Please contact Cosmetics and Toiletries Magazine to obtain the full article. The article abstract: "Texture analysis provides quantitative information about a material’s response when deformed by a controlled force. When texture analysis is applied to hair treated with various conditioners and styling fixatives, the results can help substantiate claims made about the effectiveness of these hair care products.
For manufacturers wanting to differentiate their products and substantiate their claims, texture analysis is a valuable tool. Scientific texture analysis provides quantifiable, repeatable and accurate data on the physical properties of food, cosmetic, pharmaceutical and chemical products. It is now an established procedure in research and a valuable tool in the quest for improved quality control methods. This article describes the use of texture analysis to substantiate claims in hair care by testing treated hair samples."
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